V60 Wagon Teased On Volvo Car Malaysia Social Media - Can It Help Bring Them Another Year Of Strong Sales? - Auto News | Carlist.my - Carlist.my Automotive News

V60 Wagon Teased On Volvo Car Malaysia Social Media – Can It Help Bring Them Another Year Of Strong Sales? – Auto News | Carlist.my  Carlist.my Automotive News

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I started writing down the method I go through when making a blog put up. That gave me the concept of making my presentation a 鈥渉ow to鈥?information. For certain, you beloved the idea that there's a Cantonese restaurant in Portland that offers opportunity for many individuals in the place to eat delicious and genuine Chinese food. There are two areas from which helicopters fly: Las Vegas and South Rim. From there the nerve branches out into the physique. Moreover, it's practically certain that the tour you need will be offered out. The all-air will go over the Canyon after which turn back for Vegas. As noted, I am recommending that Vegas travelers do the one which lands at the underside with a Champagne picnic. Meeting was reported to take six hours for one person, though two or more people are wanted at certain factors. In addition to getting well-recognized involving police officers reps as well as army staff, troublesome process coins are generally rapidly getting one amongst Quite a few almost all collectible objects.

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Similar to with the SLS Black, the 2018 Mercedes AMG GTR goes to feature an improved model of the identical engine found in the regular car. If our portable automotive carry is resting in opposition to the wall of your storage, merely roll it out, place it under your automobile, hook up the power unit and press the button to elevate your automobile! These creating may embody a storage, barn, or instrument shed. If you're employed with automobiles usually, we suggest investing into an OBD airbag scan software to scan the system and retrieve codes whenever your airbag light is on. The aim is for library workers to be able to work in a single, consolidated atmosphere. The GLS uses 4MATIC, the everlasting Mercedes-Benz 4-wheel drive system, with particular off-highway options reminiscent of Downhill Pace Regulation (DSR), hill-begin assist and off-highway ABS help. In addition, special smartphone apps could be accessed on the touchscreen through MirrorLink鈩? Please word that Cortana enables LinkedIn to entry the title, email address, job title, and company identify of people are you are meeting with, so she can retrieve relevant data about these contacts.

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Michigan's Gentex uses social media to attract workers

In a state straining to hire enough workers to sustain an expanding and evolving auto industry, mirror maker Gentex Corp. has an even tougher challenge.

Its West Michigan manufacturing base is one of the state's tightest job markets. Ottawa County, Mich., where Gentex operates, posted a 3.1 percent unemployment rate in June, the most recent month available.

That environment is a big reason the Zeeland, Mich., supplier is looking for new ways to recruit and hire people — not just for its current needs, but to support growth in the years ahead.

Its two big efforts now revolve around social media and community-based advertising. The company wants to do more than fill jobs in Zeeland — it wants to build a local reputation that will attract future workers, said Craig Piersma, Gentex director of marketing. He has hired a dedicated social media employee for the human resources department's recruiting efforts.

"The primary source of new recruits is social media," Piersma told Automotive News. "Facebook, specifically, is the way we're finding potential new employees, going hand in hand with word-of-mouth."

Gentex hires between 300 and 500 people a year. Last year it had original-equipment sales of $1.76 billion, up from $1.64 billion in 2016.

For the past year, the company's top recruitment tool is the open interviews it holds every Wednesday at its Zeeland plant. But the key to that event, Piersma says, is posting about it on social media the day before. He says it's not unusual for the dedicated Facebook post to reach between 30,000 and 60,000 people.

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Gentex will typically "boost" the post, or pay a couple hundred dollars for extra reach. But employees who share the post and tag their family and friends in it are often the driving force behind the success.

Brand-image approach

"As we grow 8 to 10 percent a year, it gets more difficult," Piersma said of the need to fill jobs. "The number of people you need to recruit grows exponentially. We knew we had to create a little bit more systematic way to do it."

But the company is also thinking longer range about the challenge by taking a brand-image approach to its community presence. Piersma calls it Gentex's "community relations and visibility effort."

The supplier started to sponsor local events, including becoming the primary sponsor of the 2018 Michigan International Auto Show in Grand Rapids, about 20 miles northeast. Grand Rapids offers a larger population — 200,000 vs. Zeeland's 5,600 — but Gentex is not well known in there.

Gentex set up a recruitment table in the lobby of the auto show, along with its technology display. With the show sponsorship came radio, TV and billboard event ads that splashed Gentex's name around the area.

Piersma says the approach illustrates that the line between human resources and marketing is becoming blurred as companies nationwide struggle to attract and retain employees.

Mike DiClaudio, principal analyst for KPMG's advisory services in New York, agrees.

Building a ‘root system'

DiClaudio says recruiting today is about "treating talent like consumers" and creating a brand that those consumers will want to be a part of. He urges automotive companies to build what he calls a "root system," embedding themselves into local communities and schools to create a longer-term pipeline for talent.

Gentex is developing relationships with local high schools and colleges, Piersma said.

"We try to form very specific relationships with universities and get people from there," he said. "We maintain relationships with professors and student groups and have internships here."

DiClaudio says suppliers need to find methods to nip the work force problem in the bud or be prepared to see it balloon.

"It's not a tomorrow problem," DiClaudio said. "It's a today and tomorrow opportunity."

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