What Was Ford Thinking?

What Was Ford Thinking?

The Ford Mustang Mach-E looks like it鈥檒l be a very well-engineered electric vehicle that can compete with the best in the segment in range and performance at a price well below the competition. You can get one that鈥檒l go 300 miles on a charge, or go from 0-60 in the mid-three-second range, and you can get all-wheel drive or rear-wheel drive. There鈥檚 seating for five, the back seats fold almost flat for cargo. There鈥檚 even a front trunk鈥攐r 鈥渇runk,鈥?as the kids call it鈥攖hat you can hose out with a fire nozzle. It鈥檚 easily half the cost of a Tesla Model X and nearly half the price of a Jaguar iPace. It looks like it鈥檒l clean up in the segment. But what鈥檚 the deal with the name? It shares just about zero percent of its parts with the current Mustang. It sits on all-new architecture, rides on all-new suspension and the only passing resemblance to any Mustang ever made is that blocked-off-grille front end and the semi-wavy hood. What was Ford thinking? In the end, what Ford calls this thing may not matter. Ford may be using the Mustang name to convey performance, which this electric drivetrain will certainly deliver. But will there be any cross-shopping between Mustang buyers and Mach-E buyers? They are two wildly different demographics. Anyone buying or thinking about buying a Mustang Mach-E can鈥檛 be stepping up from a Fox Body 5.0, can they? It wouldn鈥檛 be surprising if, within a model year or two, they鈥檒l just be calling it the Mach-E and you won鈥檛 hear the Mustang nomenclature.

Last edited by LexsCTJill; 11-07-19 at 09:08 AM. Nothing holding it back. Ford is dotting i's and crossing t's. Just because it borrows on the Ranger's platform doesn't mean it's easy. The Bronco will be a unique BOF SUV with excellent off-roading prowess. The fact they are entering the Bronco R prototype in the Baja 1000 means they are calibrating suspension and lessons learned that will translate into the production model. Ford has already announced a Spring unveiling, so folks need to hold tight nbd. You think the Baja version is production ready? It's a mock-up for marketing purposes. First of all, The Baja is not a production version. Second, I never said (or implied) that it was. My point, though, was that if they had enough time to get that version ready (which will not make them much money), one would think that they haven't exactly been sitting on their rears being the bread-and-butter, money-making version ready.

2020, it just may not be ready for the '19 LA Show, even if some customers are antsy to see the actual car revealed. Rushing the car out for introduction is a much worse mistake than delaying to get it right. That part is at least partly true. Typically (and especially with Ford) the big-show version is a pre-production model that is sometimes just displayed on the turntable (or on the floor) and not even unlocked so you can at least look inside. GM to a lesser extent, as they will sometimes at least open the doors. The fact they are entering the Bronco R prototype in the Baja 1000 means they are calibrating suspension and lessons learned that will translate into the production model. Given the notorious toughness of the Baja course, that also suggests (but by no means confirms) the future possibility of a Raptor version. Ford has already announced a Spring unveiling, so folks need to hold tight nbd. Good. That's within the time frame that I was expecting.

New York in April. Detroit, starting next year, is delayed until June. First of all, The Baja is not a production version. Second, I never said (or implied) that it was. My point, though, was that if they had enough time to get that version ready (which will not make them much money), one would think that they haven't exactly been sitting on their rears being the bread-and-butter, money-making version ready. Sorry, I don't agree with your logic. It's easy for Ford to slap a crude Bronco "body" on a baja vehicle, and use it for marketing purposes to get fans like yourself excited about the product. But if I were a Ford designer, I'd want the consumer version as close to perfect before the camo comes off. Sorry, I don't agree with your logic. It's easy for Ford to slap a crude Bronco "body" on a baja vehicle, and use it for marketing purposes to get fans like yourself excited about the product.

I am fairly confident it is going to do. Lincoln has (almost) got me sold on the new Corsair, if it holds up reasonably well and avoids the Aviator QC problems. But if I were a Ford designer, I'd want the consumer version as close to perfect before the camo comes off. Don't know about that. Thank you, but I am neither young or a Padawan. Last edited by mmarshall; 11-07-19 at 04:33 PM. To correct the source (NOT OP), Bronco was launched in September 1965 with an I6, not in 1966 literally. It's funny how the model year system was created in USA, yet so many Americans (esp. 6-7 decades later. I've had the mind to buy out one of these obtuse outlets and restore ground up, but why waste my net on that? That video is incomplete without the OJ chase. I've never understood what a 25 year old murder chase/case has to do with the U725, other than cliche nostalgia over a shared nameplate.