P). I'm sure they would enjoy hearing from you also. P responded to a post from an individual who objected to Mercedes ad by saying that there were differences in opinion, and that the ad reflected the values of the ad agency and Mercedes-Benz. P's post and held their feet to the fire. If you desire, feel free to repost. It is good to know that the Mercedes-Benz Superbowl ad represents your ad agency’s values and that of your client. What specifically are these values based upon? P and Mercedes-Benz are not aware that approximately 200,000 honorable, God-loving Freemasons were killed in Germany during the holocaust because ignorant people in that day believed the lie about the Masons being affiliated with Satan. P and Mercedes-Benz have perpetuated that lie in front of one of the largest audiences in the world. Without question, the character playing Satan in the ad is wearing a Masonic ring. The camera even focuses on it to make sure that no one misses the point you are making.
What are the values that support finding humor in the slaughter of innocent human beings? I’d like to understand. Moreover, perpetuating lies, and spreading prejudice and hate does a disservice to everyone. We live in a day when bigotry, prejudice, and hate are no longer tolerated - there is no humor found in discriminatory behavior. P or Mercedes-Benz decides to target. Let’s talk about those values you mentioned again. P’s perpetuation of ignorance, lies, and prejudice against the Masons is not a matter of opinion—your ad went out of its way to make sure everyone viewing the ad saw that Satan was wearing a Masonic ring. There is no difference in opinion. P felt it necessary to include the Masonic reference because your ad would have been far more effective without it. However, suggesting that Satan was a Mason has insulted 6 million members of the world’s oldest fraternity, many of whom could easily afford to purchase a Mercedes-Benz.
You may be aware that thousands of Freemasons are already talking about your ad on social media. Many are suggesting that people boycott Mercedes-Benz on a permanent basis. After the Superbowl, you can be assured that the disappointment and anger that is being voiced now will go viral. P and Mercedes-Benz would be far better served by not being defensive about the ad, or trying to put a positive spin on the tremendous error in judgment that it represents. Your suggestion that the ad is somehow an expression of positive values is a joke - and I won’t be the only one to call you on this. You might want to consider what a Mason would do if they realized that they had made a monumental error in judgment and had harmed others. Humbly admit that you were wrong, that you deeply regret that you harmed others, and make amends. You might even want to consider cutting the Masonic reference out of the ad, simply because it is the right thing to do.
With their stronger visual differentiation and distinct performance enhancements, the Sport models focus on sporty driving dynamics and stylish design. In turn, the Luxury versions are intended for the traditional luxury car customer, communicating class-leading comfort, quality and value with contemporary styling. The entry luxury segment has grown to 637,429 vehicles in 2006, representing the largest portion of the total luxury market. This is the most competitive segment for Mercedes-Benz USA in terms of both volume and in the number of competitors. Globally, the C-Class competes with the Audi A4 and BMW 3-series, and in the U.S. Lexus IS, Infiniti G, Acura TL and Cadillac CTS. The Mercedes-Benz C-Class, including its 1984-1993 predecessor, the 190-Class, defined the auto industry's entry-level luxury sedan segment. The 190 debuted the company's (and the world's) first multi-link rear suspension, now used on all of its passenger cars and many of its competitors. This patented five-link rear suspension offers ideal rear wheel location and alignment under any driving situation by isolating cornering, braking and driving forces.
Equally important in everyday use, the multi-link rear suspension is compact, allowing for impressive trunk space. Also in that same year the first official AMG model made its debut in a C-Class - the C36 AMG. The Mercedes-Benz C-Class helped fuel a steady sales resurgence for the company in America. The design of the new-generation 2008 C-Class sedan evokes effortless sportiness and confident style. Above all, the interplay between its taut lines and broad, rounded surfaces makes for a clean, yet expressive look. The front end of the new car is key - inspired by the head of an arrow, suggesting forward movement, athleticism and performance. Its grille is mounted flush with the hood and front fenders, visually solidifying the space between the headlights and lending a muscular presence. For the first time on a Mercedes-Benz sedan, C-Class Sport models are easily identified by the three-pointed star in the center of the grille. The latest Mercedes-Benz design language is most apparent when viewing the new C-Class from the side.
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