Bold branding graphics for a bold brand on a beautiful Porsche Cayman GT4. This Porsche 981 Cayman GT4 done up for Vorsteiner features the same graphics we did for the Vorsteiner BMW i8 but in a different color scheme. The wrap is done in layers for the ultimate in fit and the richest colors possible. Layered wraps pose a whole set of challenges that a single layer printed vinyl wrap does not. In essence, they are a lot more time-consuming to perform. This is because you are applying much more film than you would on a single-layer wrap. You also have to make sure each layer is lined-up correctly and that everything fits and looks the way it should. The result however is that you get much richer colors than you do with a single layer printed wrap. The process is a lot more like it has been for layered vinyl for other applications, such as race cars.
The downside is that cost for a layered wrap is usually higher. Additionally, you don鈥檛 get the smooth, single-layer finish. The end result will have have some lines and seams in the areas where the vinyl start or overlaps other layers. In many cases there is a legitimate merit to going with layers, such as the case with this Cayman GT4. The resulting car wrap is stunning and matches the branding very well. The GT4 and the i8 look like they belong together without having to wear the exact same colors. While cost may be higher, the results speak for themselves. Now, don鈥檛 think that layering is the only way you will get such results. We can print a wrap like this and get very similar results. In the end, it all depends on your needs, expectations and budget. The 981 Cayman GT4 is a Cayman with a 911 heart. The car features the 3.8-Liter flat-six from the 991 Carrera S. With this car, Porsche has reduced the gap between the 911 and the Cayman like never before. The Cayman GT4 is even more powerful than the Cayman GTS, with 45 more horsepower. That鈥檚 385 horsepower. Ah, but there鈥檚 the catch. It might be the same engine as the 991 Carrera S, but it still makes 15 less hp when in the Cayman. The car looks the part too. In a way, it looks a lot like a 991 GT3 - Or even to such extent as the 991 GT3 RS. On big thing to mention is that it comes with a 6-speed manual transmission. Truly a car for the purists.
There is no way that you can really see the final car before you buy it,鈥?Francois says. Create a bespoke 鈥榙igital twin鈥?of the car being configured, which displays every one of the options specified by a customer. This 3D model can then be consistently rendered on a 4K screen or virtual reality suite in a showroom, on an online configurator or, as we鈥檙e about to see, in customers鈥?homes. Francois helps us design a Porsche Cayenne on a conceptual configurator. We specify white paint with a brown leather interior; then, after a couple of taps on the iPad, the Cayenne 鈥榓ppears鈥?on our kitchen table. The effect is uncanny. On the tablet鈥檚 screen is a live-stream video of our table, together with a 3D Cayenne. So convincing is the visualisation that when we point the iPad at my son鈥檚 Playmobil Porsche 911 Targa, it鈥檚 hard to tell which model is real.
But the show isn鈥檛 over yet: also displayed on the screen are an accelerator, brake pedal and steering wheel. These act as a remote control for the Cayenne, which is soon 鈥榙riving鈥?all over the table. We head outside next to see how the car would look on the road - the model鈥檚 size can be adjusted with pinch-to-zoom - and get a bit carried away. Wouldn鈥檛 an Audi RS 5 look nicer outside the house? No, wait, let鈥檚 go really high-end; how about a Pagani Huayra? This augmented-reality app isn鈥檛 available to the public - yet - but the tech is ready and waiting for a car company to buy it. 鈥淭here is no technical barrier to it,鈥?Francois says. MyWay, Click to Buy and ZeroLight offer something buyers have always put a huge price on: convenience, now bolstered by the limitless opportunities of the internet. While physical outlets remain the norm for the moment, the dealership of the future looks set to be moving into your home. 鈥淏uyers can choose from tens of thousands of cars anywhere in the country (there鈥檚 a standard nationwide delivery charge), comparing finance quotes is easier than in a dealership and distance selling laws mean there鈥檚 a 14-day guarantee for online purchases. Do you think buying a car online is a good idea?
No comments:
Post a Comment